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Shopify Ads Performance Metrics That Matter (Explained Simply)
Most Shopify merchants check their ads daily and still aren’t sure what the metrics mean and how to correctly evaluate their ads’ performance. Clicks, reach, ROAS, CTR, CPM—there are so many…
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Meta Pixel Not Tracking Shopify Sales? Here’s How to Fix It (2025)
Is your Meta Pixel not tracking Shopify sales? Do you see traffic in Shopify and little or no purchases in Meta Ads Manager? This usually means your Conversions API or your…
